Sun Chemical has launched Xennia Jade, a pigment ink that meets the escalating demands of the direct-to-film (DTF) market. The solution has been specifically designed to address key challenges faced by DTF users within this market, providing a high-quality, stable, and reliable ink set for seamless daily, weekly, and monthly production.

Xennia Jade will be showcased at FESPA (Stand G41, Hall 5) in the RAI Amsterdam Convention Centre in Netherlands, from March 19-22, 2024, allowing industry professionals to experience first-hand the features that make it an ideal choice for the evolving needs of the DTF market.

The DTF market has experienced unprecedented growth over the past two years, underscoring the need for innovative solutions to address the evolving demands of the industry. Existing industry solutions present some challenges with reliability and performance. Recognising the importance of consistent performance, Sun Chemical has dedicated considerable time and resources to develop a comprehensive solution tailored to meet the specific needs of the market.