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Smurfit Kappa launches new SmartLife Bag-in-Box expertise service
DUBLIN (News release) -- Smurfit Kappa Bag-in-Box has launched a new "SmartLife" service to improve the shelf-life of boxed wines.

SmartLife uses a combination of top class filling-performance diagnostics and practical training in order to identify opportunities for improvement within the supply chain that will ultimately increase the shelf-life of Bag-in-Box wines.

This diagnostic process provides a unique opportunity for customers to benchmark the oxygen level of their product against Smurfit Kappa's unique worldwide oxygen database.

Speaking about the new service Patrick Vuchot, Scientific Director of Smurfit Kappa Bag-in-Box, said: "We have capitalised on our 40 years of expertise as market leader in Bag-in-Box solutions to create SmartLife.

"There are eight key parameters and multiple combinations of them that determine wine shelf-life throughout the supply chain process. Our SmartLife service uses these parameters to determine how we can contribute to increasing Bag-in-Box shelf-life, wine quality and ultimately sales."

The SmartLife process follows three key steps. Smurfit Kappa initially works with the customer to define problem areas within the supply chain and identify potential causes of inadequate shelf-life for Bag-in-Box wines as well as possible improvements. Next, SmartLife experts provide a basic or complete diagnostic of the filling process to determine the critical points where shelf-life can be improved at the lowest cost.

Finally, for those who want to expand their technical knowledge of the Bag-in-Box and Pouch-Up® packaging solution range, Smurfit Kappa and Vitop provide Bag-in-Box science seminars which are available either virtually or in real life for the packaged wine, fruit juice and water industries.

The launch of SmartLife is further reinforcement of Smurfit Kappa's position as the market leader of Bag-in-Box packaging solutions in Europe and the Americas.

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